The goal when creating a business website should not be solely to create visually-pleasing pages, but rather to create the most sales for your business. Presenting a beautiful site certainly doesn’t hurt business. In fact, when visitors can see that your site was designed professionally it helps build trust and shows that you care about your business and your customers. But there are other important factors you should think about.
What is a Conversion?
A visitor is “converted” when they take the action you want them to take. They buy something or take a step that […]